Managing customer experience amidst a pandemic is a challenge. Enforcing and maintaining social distancing, plus longer processing times for customers for many businesses makes for longer queues than we’ve all been used to in the past. Pair this with adverse weather conditions and it can make for a rather miserable experience.
The Box in Plymouth, one of the South West’s major attractions, knew how important it was to create an experience as comfortable as possible for their visitors. A marquee roofed walkway provided an ideal protection from the elements during queuing prior to entry to the museum. The roof only structure provided comfort from the elements overhead while allowing for that ultimate airflow throughout.
Being a completely open sided structure, it does require strong weighting to ensure wind doesn’t catch underneath it. As this was a particularly windy location, we carried out regular site visits to ensure the water weights remained topped up for ultimate weighting. We also made a trip over the Christmas break to remove the roof panels in preparation for strong winds that were due to come in over the Christmas to New Year period.
“As the most significant visitor attraction to open in the UK in 2020, we had to completely re-think our approach to visitor flow in the light of social distancing requirements. The move to one single, ticketed point of entry inevitably caused queues at busy times and it was wonderful that CMC could respond so rapidly to our request to supply a suitable marquee to shelter queuing guests during Devon’s autumn ‘monsoon’ season! We had fantastic feedback from our 30k+ visitors in the nine weeks we were able to open during 2020/21, with a particular emphasis on the warmth of the welcome and how hard we had worked to ensure visitor safety and comfort. CMC’s contribution to this was extremely important.”
– Head of Business, The Box